![]() Woodring also mentioned App Store purchases as another way for Apple ( AAPL) to monetize generative AI, including commissions from apps such as ChatGPT and other generative AI apps, which it already does. He said this somewhat vague idea is the "most likely outcome" as Apple ( AAPL) could deliver a "superior" AI user experience and result in an additional 12M iPhone units being shipped, generating roughly $11B in revenue and between 13 and 19 cents per share in earnings.įor Services, Woodring said Apple could benefit from either new users, higher pricing or new traffic acquisition cost agreements. In terms of raking in revenue from generative AI, Woodring said there are five paths, the first via share gains in hardware. "We believe Apple will emerge as one of the key winners - or 'Edge AI Enablers' - in this race given the unique data from Apple's 2 billion+ devices and 1.2 billion+ users, Apple's focus on data privacy, and Apple's leading hardware, software, silicon and services vertical integration," Woodring, who has an overweight rating on Apple ( AAPL), wrote.Īs such, incorporating AI is likely to be a "multi-year tailwind" for Apple ( AAPL), boosting the monetization of its products and driving the long-term value of its user base higher, Woodring said. The A17 Pro can process 35 trillion operations per second, which gives it enough power to large language models up to "high single digit billions of parameters." ![]() ![]() ![]() That's likely to change in 2024, according to Morgan Stanley.Īnalyst Erik Woodring said 2024 will likely be a "catalyst year" for Edge AI - AI work done on smartphones and PCs and not entirely on data centers - due in part to consumption and processing power improvements, notably the A17 Pro chip. Hiroshi Watanabe/DigitalVision via Getty ImagesĪpple ( NASDAQ: AAPL) has not been terribly vocal about its generative artificial intelligence plans, save for CEO Tim Cook saying the tech giant is "investing quite a bit." ![]()
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |